Thursday, September 10, 2020

Benefits of Using Salesforce for Your Business

 Salesforce is one of the most popular and widely preferred cloud-based software that helps businesses communicate the right message to the right customer at the right time. The software extends an incredible range of advantages that help businesses of all sizes to carry out their sales, marketing, service, and many other operations swiftly and smoothly. 

The below benefits of Salesforce can assure you of its applicability irrespective of your business size. 

 

User-friendly interface: One of the most important factors expected from any CRM is the ease of use. Salesforce has a simple and intuitive interface, so understanding its functionalities will not be a challenge for users. You can easily log in from anywhere using your credentials to view and update information. What’s more? You can make use of a majority of Salesforce functionalities without having to learn how to code. 

 

 A plethora of user resources: Salesforce makes it easy for users to learn about the functionalities and to find solutions to the challenges they might face while using the platform. It empowers the users through a wide array of resources that include web-accessible user guides, blogs, articles, educational webinars, and a YouTube channel that has is regularly updated with educational and informative videos.

Superior functionality: Salesforce is a system of integration and functionality, and the CRM serves as the support system for data collaboration between different departments. The system provides centralized customer information, reporting, and statistical options, and the capability to function on any handheld device or browser. This way you can empower your sales, marketing, and service teams to make accurate decisions that can transform the customer experience. 

 Communicate and collaborate: With no surprise, Salesforce acts as a platform that allows its users to collaborate with team members and various stakeholders. With features like “chatter”, individuals or groups can communicate work-related information with each other and this will help to keep the team more focused on everyday tasks and improve their productivity. 

 Improved data security: Apart from the aforementioned benefits, Salesforce focuses on data security and protection, and strives to ensure that sensitive business information always remains secure. It equips employees with the resources needed to improve efficiency and productivity without compromising security.

A large number of businesses use Salesforce to improve their customer experience and increase their revenue. The sales team can quickly identify potential opportunities and efficiently close business deals with the accurate and actionable data made available to them. The marketing team can create personalized and targeted content for the customers and keep them engaged for a higher conversion rate. With a 360 degree view of the customer interactions, the service team can address issues and resolve them quickly.  

If you are an enterprise or an SME with limited technology or software experience, then Salesforce can help you make the right decisions that can improve your business performance. A reliable Salesforce partner can help you with the implementation, integration, customization, support, and more. The experts at Korcomptenz can address all your Salesforce for small business or large enterprise related queries and walk you through the advantages of the platform. You can request for a demo today by visiting 

All you Need to Know about MS Dynamics CRM’s IoT Feature

 

The Internet of Things (IoT) is not just a technology trend. For most of the enterprises, it is also a good data gathering prospect. IoT integration is the latest and most enthralling Microsoft Dynamics 365 CRM feature. This IoT integration has made it easier for the business organizations to engage their clients and optimize their different kinds of operations. In this article, you will know how Microsoft has incorporated IoT into Dynamics CRM.

MS Dynamics CRM’s IoT Features

1. The Azure IoT Suite

The Azure IoT has been designed to connect devices directly with Microsoft integrated solutions. It can collect data from the devices and combine the entire information where it is easily compiled and analyzed. The device can be connected via Azure IoT that may include tablets, smartphones or other proprietary mobile systems. A lot of companies use sensors and other smart devices today in order to gather information, which may range from consumer service information to the data present in the equipment. As soon as the data is collected, Microsoft Dynamics 365 CRM takes the complete information and analyzes it thoroughly.

2. Data Analysis through MS Dynamics 365 CRM

Predictive maintenance, remote monitoring, and better security can all be achieved through Azure IoT. But the tool that organizations are most likely to use is Azure Machine Learning. Azure Machine Learning takes the consolidated information that is gathered through Azure IoT and then analyzes it. Insight gained from this analysis can be used in a variety of ways, such as monitoring customer satisfaction or determining when maintenance may be required on equipment.

3. Improving IoT Security

Along with assuring better data, Azure’s IoT also enhances the security. When connected with IoT devices, the devices can be managed conveniently. Once the equipment are logged, necessary changes are made in the network and the web traffic which is pushed through the network can also be monitored. IoT is growing rapidly and the networks are also making it more difficult to secure all its new endpoints. Azure’s IoT places all this information under the control of network administrator so that informed decisions can be taken regarding their infrastructure.

4. Proactive Access and Response

IoT devices gather data at a speed which is far beyond what the business organization can otherwise achieve. Equipment sensors and the field agents are able to provide real-time reporting as well as maintenance data to the company’s system, thus, giving them all necessary information that they require to make any proactive decisions. Faster is the response, the better is the customer service an organization can provide. Improved mobile management makes it easier for the companies to offer a wide array of products, services, and information as needed by the client’s sites along with all the vendors in different geographic locations entirely.

Although it’s an extremely impressive feature, these new IoT tools are one of the many improvements which Microsoft has made. Microsoft remains committed to enhancing both the engagement as well as data analysis of its CRM solution. 

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